Click Through Analysis Reports

Interactive Marketing eBook: It’s all about the Journey
sponsored by TechTarget Customer Experience
EBOOK: No matter where you are on your journey to Interactive Marketing, you can get there with the right marketing software solutions. When you achieve effective, efficient, measurable marketing that creates meaningful dialogue, you ensure increased lifetime customer value. This eBook reveals just some of the important steps along the journey.
Posted: 06 May 2011 | Published: 06 May 2011

TechTarget Customer Experience

Social Media Meets Analytics: A Roadmap to Customer Insight
sponsored by Oracle Corporation
WHITE PAPER: The following white paper details an approach to social media that integrates social media and existing consumer information to create a 360-degree view of the customer.
Posted: 05 Nov 2013 | Published: 05 Nov 2013

Oracle Corporation

Speedo dive into e-commerce with e-Spirit
sponsored by e-Spirit AG
CASE STUDY: Access the following case study to reveal the CMS solution the Speedo implemented to optimize customer communication in view of the local markets, countries, and regions. Also learn how they were able to reduce content conflict and ensure brand consistency across their entire influence.
Posted: 27 Feb 2014 | Published: 27 Feb 2014

e-Spirit AG

Responsive Web Design and FirstSpirit
sponsored by e-Spirit AG
WHITE PAPER: Access the following white paper to discover a CMS solution that can prepare your business and all of its content for the rapid influx of mobile internet use. See how with smart content marketing you can improve customer loyalty and reduce attrition, and more.
Posted: 06 Feb 2014 | Published: 06 Feb 2014

e-Spirit AG

Tips from the Trade – Competing on Web Analytics
sponsored by SAS
WEBCAST: The online channel has been one of the more successful areas of business during these economic times, but most businesses are still behind when it comes to web analytics. Watch this webcast to also learn the overall best practices and the future needs within online analytics.
Posted: 20 Aug 2009 | Premiered: Aug 20, 2009

SAS

The Current State of Business Analytics: Where Do We Go From Here?
sponsored by SAS
RESEARCH CONTENT: In this study, gain insight into the current state of business analytics in today's organizations
Posted: 08 Nov 2011 | Published: 08 Nov 2011

SAS

Choose a Branding Agency: 5 Social Media Questions You Need to Ask
sponsored by Oracle Corporation
WHITE PAPER: The following white paper details 5 key questions to ask when choosing a branding agency. Learn how to read the answers that they give you in order to make an accurate assessment on the agency at hand.
Posted: 13 Nov 2013 | Published: 13 Nov 2013

Oracle Corporation

Web Analytics for a Digital World: Tips and Tricks for an Effective Strategy
sponsored by Infobright, Inc.
PRESENTATION TRANSCRIPT: The need for effective Web analytics has never been greater -- yet most organizations are analyzing variables that simply don't mean anything, such as number of page views or time on site. This transcript provides insight on why these methods fall short and introduces a two-tiered approach that provides users with more insightful reports.
Posted: 19 Sep 2012 | Published: 01 Sep 2012

Infobright, Inc.

Creating a Digital Strategy to Provide Exceptional Digital Experiences
sponsored by IBM
WHITE PAPER: Access the following white paper to uncover the 10 factors that make an exceptional digital experience. Learn what you can do to deliver responsive content, what your team needs to accomplish, where to focus future initiatives, and more.
Posted: 28 Feb 2014 | Published: 28 Feb 2014

IBM

Executive Brief: OpenText Web Experience Management
sponsored by OpenText
WHITE PAPER: Building and maintaining a comprehensive website has recently become a primary area of focus for many organizations. This white paper outlines expectations and what you need to create a compelling and meaningful conversation between website, brand and user across a myriad of devices and platforms.
Posted: 23 Aug 2013 | Published: 23 Aug 2013

OpenText