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Download this white paper to examine common models and insight on what qualification criteria to focus on in determining your own ideal approach to ABM scoring.
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Customer engagement, conversion and acquisition are important to the success of your company. Unfortunately, people don't always have the time to read everything you write. How can you remedy this? Learn how video can drive engagement to your business by reading this resource now.
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This IDC white paper explores the benefits of employing a vertical CRM application based on industry best practices. Learn challenges, opportunities and benefits of vertical applications as well as advice for industry-specific solutions.
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This white paper provides details on why WebSphere Customer Center provides the strategic architecture that companies need to solve their enterprise customer management issues and realize the full benefit of their investments in CRM.
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Learn about the 10 essential MDM requirements, which will allow you to address both your current and future business needs, and quickly reap the returns from your MDM initiative.
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Today, the need to connect with customers efficiently and effectively is more important than ever. The foundation of these communications is a complete and accurate customer record. This paper describes the validation requirements, opportunities and best practices to increase organizational efficiencies relative to enterprise address validation.
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This paper discusses how to implement agile thinking in the context of both defined engineering practices and an organizations' Software Development Lifecycle.
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Explore four Customer Relationship Management (CRM) deployment scenarios and how to choose a CRM solution that will best meet your company's needs today and support your business as it grows and evolves.
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Becoming a customer-centric organization that fosters innovation and collaboration requires a new way of thinking and operating. Companies equipped with the tools and vision to embrace that change today will be positioned for greatness. Find out how to develop a collaborative business by reading this resource now.
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In today's demanding business environment you either lead or you fall behind. So what defines leadership in an environment where business models shift all the time and CEOs have 90 days to please shareholders or face their wrath?
