Customer Loyalty Programs White Papers

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Four Effective Service Strategies that Drive Brand Advocacy
sponsored by Oracle Corporation
WHITE PAPER: This paper will provide answers, focusing on the four key aspects of service that can combine to create a "WOW!" experience: convenience, speed, relevance, and relationship.
Posted: 25 Apr 2011 | Published: 25 Apr 2011

Oracle Corporation

Ensuring Success with On-site Testing and Targeting
sponsored by WebTrends
WHITE PAPER: Your company's website is one of your most valuable assets, so it needs to be as effective, informative, and engaging as possible in order to provide the best customer experience. Turn to this white paper to learn the challenges behind optimizing your site and learn how you can avoid the pitfalls while implementing the most effective processes.
Posted: 16 Apr 2013 | Published: 16 Apr 2013

WebTrends

Infor Epiphany Customer Interaction Hub
sponsored by Infor
WHITE PAPER: Check out this resource to learn about a customer interaction hub - a comprehensive infrastructure that stores and presents all customer interactions in an organized way, empowering you will a the information you need to form lifelong customer relationships.
Posted: 26 Jul 2013 | Published: 26 Jul 2013

Infor

Social Intelligence Approaches to Support Four Core Customer Scenarios
sponsored by Hewlett Packard Enterprise
WHITE PAPER: To get the most value from the wealth of customer data available, businesses have to adapt to new technologies, processes, and strategies. In this helpful resource, discover how to leverage social intelligence to achieve profit-delivering customer management components, and how to integrate these new tools into your CRM environment.
Posted: 28 Jun 2013 | Published: 28 Feb 2013

Hewlett Packard Enterprise

Website Performance for the Speed of Your Business
sponsored by Limelight Networks, Inc.
WHITE PAPER: Access this guide today to learn why high website performance is a business differentiator, and discover the role that content delivery networks (CDNs) play in improving user experiences.
Posted: 15 Jan 2014 | Published: 31 Oct 2013

Limelight Networks, Inc.

2016 Gartner Magic Quadrant for the CRM Customer Engagement Center
sponsored by Salesforce
WHITE PAPER: Salesforce has been recognized by Gartner as a leader in this report for the 8th year in a row.In the age of the customer, nothing is more important than customer service. Service Cloud customers agree.
Posted: 08 Jul 2013 | Published: 13 May 2013

Salesforce

Social Media and Customer Service
sponsored by Pegasystems
WHITE PAPER: One of the biggest issues for companies is creating effective customer services processes.  What if social media could help the problem?
Posted: 11 May 2011 | Published: 11 May 2011

Pegasystems

Addressing changing customer behavior
sponsored by IBM
WHITE PAPER: This resource offers valuable insight to help you better understand customer behaviors and improve online customer experiences.
Posted: 13 Nov 2013 | Published: 31 May 2013

IBM

Demystifying Customer Service Correspondence Work Flow in Cards
sponsored by Wipro
WHITE PAPER: Methods for capturing customer attention and loyalty may have changed over the years, but the basic DNA of business has not - a focus on establishing new customer relationships and retaining existing ones. This paper provides both a business & technology insight into the credit card customer service workflow.
Posted: 13 May 2009 | Published: 12 May 2009

Wipro

Deliver Robust Products at Reduced Cost by Linking Model-Driven Software Testing to Quality Management
sponsored by IBM
WHITE PAPER: Your customers expect the highest quality in the products you deliver. Discover how a comprehensive, integrated, automated requirements centric model and code based test environment managed with an extensible quality management system can increase market acceptance, ensure customer loyalty and deliver superior outcomes.
Posted: 02 Nov 2010 | Published: 01 Sep 2009

IBM